There’s been a shift in traditional TV ad buying, and we know you’re curious about it. However, what will digital TV buys do for your business? We wanted to offer our expert perspective on Connected TV (CTV) so you can make educated choices. If you haven’t noticed,...
We had a chance to sit down with our Director of Advertising Operations, Lori Lutz. We wanted to know how she ended up in her role and what she believes makes a person successful in the digital world. Q: Thanks for taking a few minutes with us, Lori! Where did this...
Google Ads are an important function of your company’s presence online- you know that. But there are several facets of the program that you need to understand, including changes that are being made to the platform. You may have noticed or heard about some specific...
It’s been almost nine months since we launched a powerful new tool giving anyone the ability to create striking websites in minutes with no coding required. Smart 1 Sites uses a unique drag and drop interface, making it fast, simple and affordable to create a...
If you’re not using video as part of your digital marketing strategy, you should be. And Smart 1 is here to help you understand why. We’ll even help you create it at a very reasonable cost. So what do you need to know that you might not about using video?...
For decades, the way TV advertisements have been bought and sold has not changed. To this day, there are still orders being handwritten. There is no widespread use of an automated technology solution to fix this antiquated process. New research from Cox Media Group...