Video content has quickly surpassed all other trends in digital marketing when it comes to consumer engagement. That’s why today Smart1 Marketing announced a unique partnership with global visual content platform Slidely, maker of Promo. This partnership will harness the power of high-quality video and make it accessible and affordable to small businesses in an effort to drive their online, digital marketing efforts.
“Through our partnership with Slidely, we’re providing wide-stretching access and leveling the playing field for digital promotion. Video ads get the best results, by far, and a larger return on investment, but securing good video content for ad campaigns has traditionally given an unfair advantage to bigger companies because of the high cost until now,” Smart 1 Marketing CEO Todd Swickard said.
“Smart1 is one of just a handful of digital marketing providers that will have unrestricted access to millions of videos, music, and photos through Slidely. This partnership will allow us to create professional, high-quality, attention-grabbing campaigns that draw eyes and dollars to small businesses at a price they can afford.”
Today, more than 85 percent of the U.S. audience watches online videos and more than half of the video content is viewed on mobile devices. Marketers who use video and adapt it for optimal playback on mobile grow revenue nearly 50 percent faster than non-video users. By 2019, internet video traffic will account for 80 percent of all consumer internet traffic.
Slidely is a visual content platform and creator of PROMO, the number one video creation solution for businesses. Through this partnership, Smart1 clients have access to millions of premium quality video clips, pre-edited licensed music, and custom messages so videos can be quickly, easily and affordably created and incorporated into campaigns that can compete with big brands’ campaigns.
“PROMO was created with business owners and marketers in mind. Professional video creation is no longer hindering successful advertising for businesses,” said Tom More, Slidely Founder and CEO. “Through strategic partners like Smart1, we can ensure more businesses are leveraging our resources backed by a targeted strategy and digital marketing plan that helps drive their business.”